Denmark

Aesthetic Seminar: Experience Design

Aesthetic Seminar: Experience Design

In government reports and industry analysis is "Experience Economy " has been identified as one of the major growth sectors for Danish businesses. But what is basically an experience? And can experiences simply organized, marketed and sold?
Christian Jantzen will in this lecture try using a specific case to illustrate the experience and the complexity and discuss the conditions for the provision of "good " experiences. This is done with a background in behavioral science, aesthetic and (market) communicative theory. Christian Jantzen has a PHD degree in cultural analysis and is head of the Department of Communication, Aalborg University since 1998; research director for the SHF-funded project Aesthetics in Market Communication (2004-2008). Location: Department of Aesthetic Studies building 1584, room 124 Time: 14 February at. 14:15