This is how your website is viewed online
If you own a business, then there is also a great chance that you own a website with its webshop. It could also be that you are self-employed in a sole proprietorship, and have a website or shop. No matter who you are and how many employees you have, it is important for you and your business that you are seen online. First and foremost, it requires that you have a website and / or webshop, but what do you do next? In this article, we will take a closer look at how to get your website seen by the right ones.
Search Engine Optimization (SEO)
What is seo , you might be thinking. SEO stands for Search Engine Optimization (search engine optimization in Danish), and is an essential part of having a website that people can also find and see. It is not enough at all just to have a website on the internet. The visitors do not just come by themselves, so there is a lot that needs to be done to drive the traffic into your website. You can do this yourself if you know a little about the subject, but if you want to be sure that your SEO kicks through, then it is better to hire an expert.
How to use SEO
As I said, SEO is used to drive traffic to your website and it is in many ways the most important part of your website. By using keywords that are relevant to the content of your website, combined with titles and texts that include the same keywords, you will after some time start to see that your traffic gets visitors. It does this because visitors have searched for something on Google that contains your keyword, thus getting you to see in their search results.
Why do I need SEO?
Whether you are a business owner, blogger, or streamer, you want as many people as possible to click into your website and see your products or content. As mentioned, visitors do not just come by themselves, you have to be directed to your website, and this is where SEO comes into the picture. If your SEO is done correctly and smartly, then in time you will become the website that shows at the top of Google's search results, but it is not easy and requires a lot of work, as well as time to start breaking through, in Google's databases.